Stand-up gift pack

This flexible, standup pack aids in breaking retail clutter in the traditional Indian sweets segment where product offerings are conventionally retailed in similar-looking cartons and tin packs. Designed as a festive gifting pack, it features improved standup and aesthetics performance to offer retail distinction along with conveniences of light-weight, ease of opening and handling, in comparison to tins. Boosting packaging appearance further, the pack includes inner embossed foil wraps to extend shelf-life of the high fat-content laddoos (round-shaped Indian sweet) while looking premium.