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Huhtamaki Foodservice Europe-Asia-Oceania today introduced Adtone, a single-use paper cup with digitalized connection. The Adtone cup comes with a heat activated thermochromic label and a QR code with programmed link to customer’s website.
Christian Schmid has worked for Huhtamaki since 1984. In April 2016, he was appointed Sales Director, Soup Cubes with responsibility over West and East Africa, the whole of Europe, and also for Middle, South and North America as well as the Caribbean.