Strategy
Huhtamaki is a global market and technology innovation leader in packaging for food and everyday necessities. The global packaging industry is undergoing a paradigm shift, thanks to changing consumer expectations including a greater focus on sustainable alternatives and technology. This creates profitable growth opportunities for Huhtamaki.
Our ambition is to become the first choice in sustainable packaging solutions.
Packaging paradigm shift creates profitable growth opportunities for Huhtamaki
To capitalize on the momentum in packaging markets, the company’s updated 2030 strategy focuses on four areas
Scaling up profitable core businesses
Developing blueloop™ sustainable innovation in partnership with customers
Driving world-class operational performance across the global footprint
Investing in strategic capabilities to drive the transformation journey
Our vision
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Protect food, people and the planet
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Advance the future of sustainable, innovative, connected packaging
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Be the first choice in sustainable packaging solutions
In this, we are guided every day by our values Care Dare Deliver.
Embedding sustainability in everything we do
We at Huhtamaki are committed to making packaging more circular with a lower carbon footprint and embedding sustainability in everything we do. We are focused on achieving carbon neutral production and designing all our products to be recyclable, compostable or reusable by 2030.
